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AssetAware Brings Data Security to IT Asset Disposition

B&L Associate's new cloud-based solution ensures decommissioned IT assets—and the sensitive data they contain—are destroyed securely.

NATICK, MA — APRIL 25, 2013 — B&L Associates, Inc., a leader in data security and tape management solutions, announces the release of AssetAware, a unique cloud-based solution that mitigates compliance and litigation risk by ensuring that the disposition of all of your IT assets—from servers and switches to hard drives and laptops—is properly managed and thoroughly secure.

Most companies understand their responsibility for securing IT assets and the customer data those assets contain while an IT asset is online. However, security lags when that same asset is taken offline. In fact, an MIT study showed that of 158 used hard drives bought online—many of which originally belonged to banks and law firms—over 90% of them contained sensitive, recoverable information.

Moreover, recent legislation makes top executives in an organization subject to various penalties for not sufficiently safeguarding customer information, with fines of up to $250,000 and/or 10 years imprisonment per violation.

AssetAware mitigates the risk by verifying that decommissioned IT assets—and the data they contain—are destroyed securely by properly managing them through their various disposition lifecycles. AssetAware allows users to easily create destruction events for IT assets like servers, hard drives or laptops. Once the destruction process is complete, users simply upload the official destruction certificate to the event. Furthermore, to eliminate human error, AssetAware uses a barcode-based system to ensure absolute accuracy while speeding the management process. All this provides users with a comprehensive, easy-to-access audit trail for inventory, regulatory and litigation purposes. AssetAware enables companies, for the first time, to have a closed-loop process for the tracking of their hardware assets to their final disposition destination.

"With the ubiquitous nature of company data today, security is a leading concern among IT professionals," said Michael Kramer, VP Sales and Marketing at B&L Associates. "AssetAware directly answers their top three concerns: data security breaches, mitigating the legal and financial risks of improper e-waste disposition, and "green" business initiatives."

B&L Associates, Inc. will have a demonstration copy available for viewing at Data Center World, Booth 1435, in Las Vegas, NV, April 28 – May 2, 2013. Additional information about AssetAware is available at www.bandl.com/products/assetaware/index.asp.

About B&L Associates, Inc.

Since 1975, B&L Associates, Inc. has offered the most powerful, flexible and robust data center operations automation products and storage management solutions available for open and legacy environments. That's why industry-leading companies in 26 countries around the world rely on B&L for their data management needs. Additional information about B&L Associates is available at www.bandl.com or by calling 800-OKBANDL (800-652-2635).

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AssetAware is a trademark or registered trademark of B&L Associates, Inc. All rights reserved. All product names mentioned are trademarks or registered trademarks of their respective organizations.

Editors - for further information contact:

L.J. DiCarlo
B&L Associates, Inc.
781/444-1404
ljdicarlo@bandl.com